In this "Promesse Cacharel" perfume ad, the ad grabs the interest of both women and men.
In the photo , the perfume is centered in the middle grabbing the attention of the audience. The perfume bottle is a bright lavender that is contrasted with the black pavement in the background.
However, the most eye catching part of this ad is the happy couple in the background. The couple in the ad appears to be in love, lost in each others' eyes. The male is mesmerized by the beauty and the scent of the female. He looks at her like he's found the most beautiful thing in the whole world. The female is a slim and beautiful woman. She has her arms around the guy as well and the two appear to be in love. The female is in a white dress, probably her wedding dress. She's also holding a bouquet of flowers with accessories in her hair. The male is dressed in a tuxedo and if you look closely, you see a wedding ring on his ring finger.
This ad appeals to females everywhere because it is every girls dream to live a fairytale; to meeting the perfect boy, falling in love and finally to getting married to the love of your life. This attracts the attention of females because the girl is really slim and beautiful and the guy is really handsome and is head over heels in love with his new bride. On the bottom of the ad, it also states "More than a fragrance, a promise..." It convinces women everywhere that with this perfume, you will find your Prince Charming and have your fairytale come true. Everyone wants to fall in love and marry the love of your life and with the help of this perfume, it appears that you can.
Probably every girl's dream haha! This was a very detailed, descriptive piece and I found it really cool how you noticed the ring on his finger! You must have a sharp eye! After seeing this picture I didn't even realize the meaning behind it. I just assumed that it's about love. But now, I see that' this perfume is trying to show love lasting forever and with a promise.
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